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Leow LH

  • 2 Days of training
  • E-Certificate of Completion
  • E-Training manual
  • HRDF Approved & Claimable

Course Objectives

After completing this course the participant will have:

  • Knowledge in strategic planning techniques and tools for strategic analysis including templates.
  • An understanding of the application of these techniques in the business context.
  • Familiarity with many examples of successful and less successful business model / strategies.
  • Understand and apply the fundamental principles of being different on marketing and customer experience.
  • Creating a Niche and moved away from marketing competition.

Target Audience

Entrepreneur, Business Owner, Senior or Middle Managers

Methodology

The session is delivering using a combination of presentation, case analyses, framework development and discussion.

Course Modules

  • Module 1: Review the Participant’s Business Opportunity
  • Module 2: Value Proposition Strategic
  • Module 3: Product Offering
  • Module 4: Implementation of Marketing Outreach
  • Module 5: Pricing and Profit Margin Management (Part 1)
  • Module 6: Pricing and Profit Margin Management (Part 2)
  • Module 7: Expansion of Brand Experience
  • Module 8: Strategic Management Measurement

Contact us for more information

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